Japanese artist Ryoji Ikeda’s film test pattern will be reimagined for the Times Square billboards this October. From 11:57 PMto midnight each night, digital screens will be taken over by tightly synchronized, flickering black-and-white imagery mining data for mathematical beauty as part of Midnight Moment, a monthly presentation by The Times Square Advertising Coalition (TSAC) and Times Square Arts.
During the October 16th Midnight Moment, Ikeda’s test pattern [times square] will turn into a special public/private “silent concert” in the middle of Times Square. Up to 400 of Silent Events’ Headphones will be passed out so visitors can hear a special six minute segment of sounds that correspond to the patterns being projected onto the screens. The artist will be present on that evening.